Tuesday, February 6, 2018

New dimension for South Indian music

South Indian individual albums such as Neeye from Gomtesh Upadhye and Koova single from Ondraga Originals are phenomenal. I think the young talent are surfacing because of self publishing social media channels such as YouTube.

I am so proud of our folks, who are teaming up with the right people to bring out their talents.
In the past, it was not easy to get on the stage and you can even forget about getting famous. But now, YouTube gives instant gratification to talented folks with metrics such as no. of views, likes, dislikes and automatically promotes videos with the most no. of views.

South Indian music has got a new dimension and we will see more in the near future. Stay tuned. 

No comments: